Altrincham’s retail and leisure destination, the Stamford Quarter, has announced that leading health and beauty retailer Superdrug will be opening a new store in the heart of the town centre. The new store is set to open early summer.
The brand will occupy the former River Island unit at 2 George Street, bringing 5,431 sq ft of health, beauty and cosmetics retail space to the neighbourhood. The new store will further strengthen Stamford Quarter’s growing reputation as a leading beauty and wellness destination within Greater Manchester.
Superdrug is one of the UK’s most recognisable health and beauty retailers, offering customers a wide range of cosmetics, skincare, fragrances, toiletries and everyday health essentials, alongside accessible beauty services. The arrival of the brand builds on the strong momentum in the health and beauty category at Stamford Quarter, following the 2024 opening of LOOKFANTASTIC’s first concept store, Rituals in 2025, and the continued success of other complementary operators within the area, such as Holland & Barrett and Boots.
Recruitment for the new Altrincham store will begin shortly, creating new job opportunities in the town centre as the brand prepares to open its expanded space. More details for candidates interested in applying will be shared in the coming weeks.
Chris Houghton, Head of Retail & Leisure at Bruntwood, said:
“Superdrug’s arrival at Stamford Quarter brings a well-known high street name into a prominent unit on George Street and adds further choice for visitors to the Stamford Quarter.
“Our focus continues to be on maintaining a mix of independents and national brands across health and beauty, fashion, homeware, hospitality and everyday essentials. Superdrug complements that wider offer and supports the continued evolution of the Stamford Quarter as a vibrant part of Altrincham town centre.
“We’re pleased to see that Stamford Quarter continued to attract more people into the town centre in 2025, and announcements like this help maintain that positive momentum.”
Cllr Liz Patel, Trafford Council's Executive Member for Economy and Regeneration, said: "This is great news for Altrincham. Residents and visitors to the town will be pleased to see another big-name store opening here, as the Stamford Quarter continues to grow and thrive as an established and much-loved shopping and leisure destination."
XXX, from Superdrug, added:
Altrincham's Stamford Quarter finished 2025 in a position few UK town centres can match: near-full occupancy across retail and workspace, and over 4.5 million visitors recorded in 2025 (an increase of 14 per cent on 2024).
Lifestyle retailer Oliver Bonas is set to open a brand new store in the Stamford Quarter, Altrincham on 13th December. Located on 17 George Street, the store will feature the retailer’s signature range of fashion, homeware and gifts and marks a valuable addition to the Stamford Quarter’s retail offering, perfect for the 2025 Christmas season and beyond.
There’s a new way to eat, drink and shop in Altrincham and it has arrived right here at Stamford Quarter! We’re so excited to welcome Co-op’s brand-new ‘On the Go’ store, the very first to open in the North West and only the second of its kind in the entire country.